By contrast, in the 75+ group, the percentage dwindles to 51%. In the USA, 25% of TikTok users are ages 10 to 19. TikTok is the 6th most searched term on Youtube. Ages 20-29 are 22.4% of users. People between 20 and 29 were the second biggest age group, followed by the 30-39s. Among Snapchat's users, 49% either use TikTok (28%) or are likely to join (21%). Fourteen countries now have over 1 million users of the app. "Me and my friends, all of us are around the same age group . China - 600 million US - 65.9 million Indonesia - 22.2 million Russia - 16.4 million Japan - 12.6 million China is the largest user of the app (where it is called Douyin). TikTok engagement in the U.S. has increased by 1,533% between 2017 to September 2019. In this section, we'll look at statistics on how TikTok users interact with the platform. 105. While TikTok requires users to be at least 12 years old to have a profile, kids and younger children can access the TikTok Younger Users experience. 138 million monthly active users are from the US. Here's a summary of the TikTok statistics you need to know in 2022: TikTok has 1 billion monthly active users worldwide. Tik Tok is used by 2 million more women (8.2 million) than men (6.1 million), and its reach is highest among females ages 18-24 (14.9% adoption). Data out of the UK is similar. 70% of American teens use . . What age is TikTok recommended for.Common Sense recommends the app for age 15+ mainly due to the privacy issues and mature content.TikTok requires that users be at least 13 years old to use the full TikTok experience, although there is a way for younger kids to access the app.. Is TikTok banned in USA? See below for the most popular age group for each social media platform and the percentage share of the total user base for that age group: Facebook - 25-34 (32%) Twitter - 25-34 (29%) Instagram - 25-34 (35%) LinkedIn - 25-34 (61%) TikTok - 10-19 (37%) N.B. (b) Meanwhile, data published in the company's self-service advertising tools show that marketers could reach 1.023 billion users aged 18 and above * on TikTok in . This means that most TikTok influencers likely fall under this age group. Takeaway on TikTok's demographics for 2022: Ages 40-49 is 20.3% of users. Australians spend 23.4 hours per month on TikTok - an increase of 40% from 2021. From these TikTok user stats, we can clearly see that Generation Z members used TikTok the most in 2019. Singaporeans from all age group use the internet daily, with 96% of the 25 - 34 age group being the most active. 81% used at least one social media site. TikTok coins are used to reward favorite creators by purchasing gifts and giving them away during live streams. 2% of people in the UK who are 56+ years old were using TikTok in 2020. The least threatened. According to a Pew Research Center study, about 71% of 18- to 29-year-olds say they use Instagram, compared to 65% for Snapchat and about 48% who use TikTok. TikTok is projected to have 79.6 million users in the USA in 2022, which may climb to 88.7 million in 2024 In the UK, TikTok is set to reach 10 million users in 2021 TikTok grew children's social media use by 100% in 2019, and 200% in 2020 TikTok offers Brand Takeover Ads, which can cost $50,000 a day with five million impressions guaranteed Learning about TikTok usage can help your brand create tailored content that appeals to your audience and aligns with their usage behavior. This year, 63% of Americans between the ages of 12 and 17 used TikTok on a weekly basis, compared with 57% for Instagram, Forrester wrote in a blog post on Thursday, citing data from a survey the. Given that data, it is unsurprising that 60% . TikTok is the most engaging social media app out, with an average session length of 10.85 minutes (Double Pinterest's 5.06 minutes that ranks #2 for engagement). 50 TO 64. This demographic is quite clearly stating its preference for . TikTok is the greatest threat to Snapchatwhich is also popular with the under-30 crowd. Female users ages 20 to 29 are the app's largest user group in the United States. What's more, over 1 in 4 knowledge workers in this group claim to use TikTok for the purposes of selling. . Fifty-nine percent of 18- to 34-year-olds view TikTok favorably, compared to 40% of 35- to 44-year-olds and 31% of 45- to 64-year-olds. TikTok is largely favored by Gen Z, but more older users have started jumping on the platform in 2020.During Q1 2020, the share of 24-34-year-olds on the platform increased from 22.4% to 27.4%. As of April 2022, TikTok has become Australia's seventh most-used social media platform. These are our most interesting statistics about TikTok: TikTok is the 7th most used social platform in the world. TikTok clocks up millions more news users Conversely, TikTok has seen the largest increase in use of any news source between 2020 and 2022 - from 0.8 million UK adults in 2020 (1%), increasing to 3.9 million UK adults in 2022 (7%). The typical age range is 13 to 18 but there will be users outside this. . November 12, 2021. Bumble is probably the . Distribution of monthly active TikTok users in. The TikTok app has been downloaded over 2 billion times on the App Store and Google Play. 3 This brings it onto a par with Sky News' website and app. On a device or on the web, viewers can watch and discover millions of personalized short videos. While deciding a single best time to post on TikTok can be tricky, here are results from over 100,000 posts we analyzed to find the best engagement rates. . 103. Answer (1 of 14): We have another intriguing TikTok measurement that assists us with understanding the socioeconomics of TikTok clients better. In the U.S., the biggest age group among users is 18-24 year oldsaccounting for 42% of TikTok's audience. The percentage of TikTok users 13 to 17 years of age is also just marginally higher than the 25 to 34 group, which makes up 25.11% of all TikTokers. Adult users are starting to join TikTok too, with more than 20% of its users falling under the 40 to 49 age group With the diversity of ages and the high volume of users, TikTok has quickly become an important part of marketing strategies for businesses around the world. (all expressed in EST and ignoring sectors): Best Times to Post on TikTok: Monday: 6 AM, 10 AM, 10 PM; Tuesday: 2 AM, 4 AM, 9 AM; Wednesday: 7 AM, 8 AM, 11 PM; Thursday: 9 AM, 12 AM, 7 PM 30 TO 49. This compares with smaller shares of older age groups, with 48% of those ages 30 to 49, 29% of those 50 to 64 and just 13% of those 65 and older saying they use the platform, according to Center data from earlier this year. TikTok is used predominantly by teens. 85% of Gen Z adults (age 16-24) use TikTok daily, with 81% claiming to use the video app for more than an hour a day. By the same token, different age groups also take more of a liking to certain types of content: 35-44s are the leading enthusiasts when it comes to motivational snippets (44%), while 25-34s take a shine to informative videos (41%). For instance, for 95% of those in the 25-34 segment, YouTube is popular. As of April 2022, it was found that 24 percent of TikTok's global audience were women between the ages of 18 and 24 years, while male users of the same age made up approximately 18 percent of the . Active users: 1 billion monthly users. Forty-two percent of Millennials who reach out on social do so to express love for a product or service, the most of any age group. ( oberlo) The target audience age of TikTok is under 18 years. There are also many more female (19.5%) than male (7.87%) users in this age group. Looking at the usage data by age group from our recent social media monitor, the differences between Gen Z and Millennials become even more clear. 167 Million TikTok Videos Watched in an Internet Minute 5. . Parents are avid users of the social network, with almost half of Canadian frequent users saying they have kids under 18. 73% used at least one social media site. TikTok was the most downloaded app in Apple's App Store for Q2 2022, with more than 60 million downloads. Majorities of 18- to 29-year-olds say they use Instagram or Snapchat and about half say they use TikTok, with those on the younger end of this cohort - ages 18 to 24 - being especially likely to report using Instagram (76%), Snapchat (75%) or TikTok (55%). 32% of TikTok users are aged between 25 and 34. TikTok Appeals to Lower-Income Adults TikTok now has 1 Billion Monthly Active users (January 2022) 3. 4. 71% of music sticker users applied one "to fit the picture or video". 70% of teens across the United States use TikTok. We love to see it.) TikTok has more than 1 billion users worldwide and is owned by ByteDance, a Chinese tech company. The top reason overall (73%) was to share a clip from a song the user liked, and 70% used it to express their feeling or mood. Many people think of it as a bite-size version of YouTube, with videos ranging between five and 120 seconds in length. According to Statista, female users in their teens accounted for 18.2% of TikTok's active users. And these numbers are growing every single day. . TikTok Users Spend More than 850 Minutes Per Month on the App 2. Gen Z are the most likely age group to watch videos on social media. Yet, the popularity doesn't fall under 50% even in this age category. 45% used at least one social media site. TikTok, meanwhile, is the fastest growing platform in the country, jumping from five million to nine million users over the last year. ( oberlo) The numbers aren't too far apart, but when considering millions of users, the difference is actually quite large; the age of men and women who use the platform most frequently also vary. This measurement joins the downloads . TikTok is a social media app centered around short videos. By comparison, just nine percent of those aged 26 to 35 years. What age group use TikTok the most in 2022? Out of the 25-34 age group, 16.4% are male and 14.8% are female users. As with TikTok, music stickers are used to fulfil a creative vision of sorts. Ages 50+ are 11% of users. This particular audience is projected to reach 48.8 million. In September 2021, TikTok announced that it had 1 billion global monthly active users, (a) placing it 6th in our ranking of the world's most 'active' social media platforms. Here's how it all breaks down by age group: Ages 10-19 are 25% of users. Income In the U.S, 60% of users that earn more than $100k/year are on Instagram, while only 44% of the lower-income range (less than $30k/year). If you're looking for an even more mature group, Match boasts over 2 million monthly users and also had the oldest median age of any of the apps 45. Daily Usage: 89 minutes. Other popular networks with this age group with Instagram and YouTube, used daily by 81% and 69% respectively. 44 age groups joined during lockdown. The survey also found that 60% of Millennials have used social media for customer service, by sending either a private message or posting publicly on a brand's page. If you're trying to gain momentum with young teens, that statistic strongly suggests you should include TikTok in your social media marketing mix. At the same time, the 35-44-year-old demographic increased from 13.9% to 17.1% (Comscore). The 100-year-old Italian house is, by far, the most popular luxury brand on TikTok meaning that Gucci's product-focused marketing on social-media platforms (specifically . In 2020, Gen Z were watching over an hour of videos each day . But there's another angle at work too. In the 2020 GlobalWebIndex survey, Gen Z stated that they used TikTok "to find funny/entertaining content" - and that desire for fun is meaningful. TikTok is the fifth-most-popular social media app there, behind WhatsApp, VK, Instagram, and Telegram. Pfizer Vaccine to Be Approved for 12- to 15-Year-Olds The FDA will authorize the use of the Pfizer Covid-19 vaccine in teens, as the U.S. moves forward to vaccinate other age groups. Hispanics are of any race. Essential TikTok statistics and trends for 2022. White and Black adults include those who report being only one race and are not Hispanic. Every month, an average of 3.2 million Canadians are on TikTok. Source: datareportal.com. 106. 104. It's also popular among younger age groups and the higher we go age-wise, the more the percentage of YouTube users drops. 57% of all TikTok users globally identify as female, and 43% identify as male. As of the third quarter of 2020, a quarter of UK internet users aged 15 to 25 years were using short-form video sharing app TikTok. TikTok is the social network of choice for Gen Z adults. A September 2019 poll from Morning Consult revealed that 42% of 13-16-year-olds are TikTok users approximately the same amount of people in that age group who use Facebook or Twitter.