There are multiple ways to add Oracle Eloqua users to CloudBroker so that they can access Lionbridge App: Note:When Oracle Eloqua users access the Lionbridge App, it must authenticate with the Oracle Eloqua server. Oracle Advertising and CX goes beyond digital marketing to deliver experiences tailored to each customers expectations in real time. Filter Eloqua contacts based on profile, account and activity data, and use CRM and other system data to dynamically update lists. Assemble segments for targeting using unlimited data from CRMs, web visits, internal systems, and third-party platforms. Track sends and deliveries with detailed SMS overview reports that come preconfigured or easily build custom reports for your SMS analytics needs. When used with fatigue insights, you can optimize overall email engagement across all campaigns. 2023OracleCorporation.Allrightsreserved 2of213 Contents Emails 7 Examplesofemails 10 Nurtureemail 11 Surveyemail 12 Newsletter 13 CreatingemailsintheDesignEditor 15 Improve conversion rates by eliminating the need to ask for information you already have or can easily access through third-party data integrations that prepopulate data from known contact records to show previously completed fields. Create dynamic content for emails or landing pages that adapts and personalizes the messaging based on customer preferences, location or other specific information tied to the recipient. You can use these responsive forms in Eloqua landing pages or on any external web pages. We suggest you try the following to help find what youre looking for: Create more closed-loop marketing and sales activities and manage cross-channel B2B marketing campaigns that nurture leads across each stage of the buying process. Collaborate with our full-service Oracle Consulting Services organization to augment your teams capabilities and resolve any outstanding digital marketing needs. Can we use first and third party cookies and web beacons to understand our audience, and to tailor promotions you see? Group filter criteria together and click to change logic. This article serves as a reference to the, Eloqua Profiler is the tool for viewing a Contact's activity in one single graphical and tabular format in an easily accessible and data-rich application. Send emails when they are most likely to be opened. The design editor provides additional tools for efficient, consistent, and scalable personalization. Create dynamic campaigns that will intrigue buyers and intelligently adapt the experience based on a buyers real-time activities at every stage of the customer journey. Drupal is a registered trademark of Dries Buytaert. It comes packaged with similar capabilities as the native web and mobile versions of (the responsive) Profiler and Engage. It is very time consuming to individually add each user to CloudBroker. Now, follow these deliverability guidelines to ensure your emails make it to customers inboxes. Discover how Oracle Eloqua Marketing Automation improves lead management in this self-service product tour. Compare Oracle Eloqua to Salesforce Pardot. Learn how to navigate the Oracle Eloqua platform and explore key features in this FREE introductory training. View all activity and usage metrics including bulk API activity, native CRM activity, email sends, form submissions, page views and more. In the Site Administration menu on the left, ensure that My Site is selected, so that the My Site page is open. Marketing automation can also help with customer marketing, partner relationships, and internal comms. How marketing automation works to make your marketing processes more effective. Track and filter on external activity, such as social, live events, and more. Sign up for our monthly Inside Modern Marketing newsletter, Connect with expert users in our Topliners community, Accelerate your growth with Oracle Eloqua using these resources, The 15th Annual Markie Awards will celebrate CX innovation and excellence, Make your messages mean more with Oracle CX Marketing. Pull reports that include email link clickthroughs, recent email clickthroughs, recent email opens, recent email sends, and recent email unsubscribes. The design editor also supports the creation of dynamic contentwhere any customer-specific content will change depending on who is viewing it. See how to create, personalize, launch, and manage marketing campaigns quickly and easily using Oracles marketing automation capabilities, within our B2B marketing suite. Continue reading to learn about the five findings that stood out. Share contacts marketing activity, account, and profile data with sales in real time. So, from our marketing team to yours, this resource hub will give you the knowledge you need to get moving and see results. Score leads on both customer profile data and activity data to create dynamic non-linear lead scores. Monitor campaign activity and performance for all campaigns. The Site Name field at the top of the dialog box displays the name of your companys site. Personalize campaigns that translate customer data into tailored experiences. With Eloquas asset management tools, youll better understand and manage the assets you have. List creation by segmentation allows you to: Use Oracle Eloqua Advanced Intelligence to optimize engagement based on the learned preferences of each prospect and account. Plus, earn the Eloqua Explorer badge after taking a short assessment. 2023OracleCorporation.Allrightsreserved 19of149 Thereply-toaddressforEngageemailsisalwaystheemailaddressoftheEngage user.Forexample,whenJohnSmithsendsanEngageemail . Deliver the highest volume of quality leads into your sales teams handsquickly and easily. Drive higher ROI and engagement with compelling. See how the Oracle Advertising and CX team is working to make every customer interaction matter. Data management is a critical component of successful marketing planning and execution, and its hard to decide where to focus efforts without the right measures in place. Eloqua sales tools include a Microsoft Outlook add-in that provides users with easy access to both Profiler and Engage straight through Microsoft Outlook's email composer. React to buyer triggers with real-time insights developed by. Blocks of content can be saved, re-assembled and edited to meet the unique needs of multiple internal teams or campaigns saving valuable time and resources. By using a set of friendly UI features, you can apply data science to observed behaviors to power exceptional customer experiences (CX). Discover the benefits and capabilities of Eloqua AI. Execute campaigns flawlessly and deliver quality sales leads while providing buyers a unique experience at every touchpoint. Once you start focusing on usable data, even more sources of information come into playproviding a valuable, but challenging, situation to tackle. Let Oracle Eloqua do the heavy lifting for you by defining your lead scoring rules in this workbook. Easily create multi-step or simple campaigns in minutes using an intuitive drag and drop interface that spans multiple channels, such as email, display search, web, video and mobile. Lead scoring models are evaluated autonomously from campaigns, so leads are passed to sales automatically, based on campaign and organic activity. This is useful if you want only a few Oracle Eloqua users to access the Lionbridge App. Easily create mobile-friendly versions of your emails and landing pages without having to know HTML or CSS. How the Connector Works with Adobe Experience Manager, How to Contact Lionbridge Connector Support, Information to Include in a Support Ticket, Viewing and Updating Your Support Ticket in Zendesk, Signing Up for a Zendesk Account for Lionbridge Connectors, Getting a Zendesk Password if You Previously Emailed Lionbridge Connectors, Setting Your System Date, Time, and Time Zone Correctly, Creating or Updating a Connector Database on your Database Server Instance, Configuring the Data Folder and Database Connection, Verifying that the Bundle and All Connector Components Are Active, Verifying that the Connector Nodes are Installed, Configuring Network Settings for a Firewall, Encryption Keystore (Lionbridge Freeway and SDL TMS only), Adding Custom Connector Languages and Codes, Configuring which Components and Properties to Send Out for Translation, Subscribing to Email Notifications about New Fields and Components, Configuring Translation Providers and License Keys, Configuring Translation Providers and License Keys when Installing a New or Updated Connector Package, Configuring Content Encryption and Decryption (Lionbridge Freeway and SDL TMS only), Configuring Adobe Experience Manager User Permissions for Translation Users, Scheduling Translation Jobs to Send Out Content from the Translation Queue, Configuring Translation Settings for Digital Assets, Configuring Advanced Settings in CRXDE Lite, Configuring How the Connector Handles Special Characters. Do so by leveraging easy-to-build audience, action, and decision apps that query these internal sources directly. Access a comprehensive overview of the performance of emails sent within a specified time frame. Eloquas sales tools bring marketing and sales closer together, allowing for unified buyer intelligence to identify, prioritize, and track high-valued opportunities across the engagement cycle. Extend marketing processes easily with prebuilt, vetted integrations of essential custom objects and data, without the need for IT intervention. It also allows for personalization and tracking of each email sent. Use account scoring for granular audience targeting and content personalization. Once set, it can trigger a lead to be sent to your CRM based on any profile/engagement criteria including different prospect types, products, geographies, or amount of tracked activity within marketing assets. Use progressive profiling to present only the form fields not previously filled out. By automating processes, the software makes marketing more effective. Your ability to deploy detailed information about a prospectincluding web activity, email opens, form submits, and social activityprovides sales with a more complete customer view and makes it easier to prioritize the potential opportunities and buyer interests. Prioritize and route the most engaged leads in minutes, instead of hours or days. Downloads are for manual installation, which is not recommended when using Drupal 8 or later. Oracle Eloqua provides flexible and powerful out-of-the-box reporting to help you understand exactly how your programs are performing. Unite behavioral and firmographic data from multiple sources to build, filter and segment audiences so you can precisely target individuals with rich customer profiles based on specific attributes, interests and geography. Can we use first and third party cookies and web beacons to. This provides a seamless and consistent experience for sales users that works across a range of platforms and devices. Improve email open rates by predicting the best time to send contact contacts emails and how those emails will perform with a particular subject line. Can we use first and third party cookies and web beacons to understand our audience, and to tailor promotions you see? With Oracle Eloqua, your marketing team can intrigue audiences with brilliantly personalized campaigns across multiple channels. Lead scoring gives you an accurate sense of each contacts interest in buying. Our extensive Marketing AppCloud partner applications directory allows you to control and configure integrations without IT support. After only 10 months, we generated a minimum of a 30% increase in our MQL to opportunity ratenot to mention the wider business benefits that come from having real control and visibility of the end-to-end leads process., Lindsay Mitchell, Global Lead Customer Engagement and Care, Philips. Catch up on the latest in blogs, videos, product demos, events, and more. You can use both digital and offline activity in your scoring criteria. Talk to a team member about Oracle CX. It provides a range of features and user interface enhancements in Oracle Eloqua that enable you to select, send, monitor, and retrieve content for translation into any language Oracle Eloqua supports. Visualize the aggregated engagement of accounts and identify those that are highly engaged. You select which Oracle Eloqua users to import into CloudBroker. Learn how to start developing emails and landing pages with custom CSS and JavaScript. Oracle Eloqua's campaign canvas provides a user-friendly, drag-and-drop graphical interface, allowing you to visually design lead flows through multichannel, multistage, and trigger-based campaigns. Identify your key accounts and enrich contacts with account data for better accuracy when scoring and prioritizing. Oracle Eloquas reporting and dashboards are backed by the power of Oracle Business Intelligence and provide both high-level and detailed real-time insights to guide you in critical decisions. This article serves as a reference to the Eloqua Profiler User Guide on the Product Documentation site. Access data from integrations with some of our top partners such as LinkedIn, 6thSense, and other ABM vendors. Add custom objects and filter using implicit or explicit data to deploy relevant personalized experiences. Downloads are for manual installation, which is not recommended when using Drupal 8 or later. Get the Eloqua and Salesforce Integration Guide (PDF), listeners that quickly respond to changes, Increase revenue within top tier accounts, Nurturing customers for retention and expansion, Gartner Magic Quadrant for B2B Marketing Automation Platforms. Eloqua Profiler makes up one of the components of the Eloqua Sales Tools, along with Sales Prioritization Views (replacing Eloqua Discover) and Eloqua Engage. Easily sync data and trigger actions from external systems with integrations from the. Create multiple lead scores for buyers nurtured across multiple campaigns and push those leads into your CRM in minutes. Based on behavior, move contacts into a more appropriate experience using specific rules within Program Canvas. Identify, prioritize, and track high-value opportunities and top-tier accounts across the sales cycle. Connect with the right person based on who they are and what they're doing. Run an A/B test of two emails to see which one resonates and is more engaging to your audience. Oracle Eloqua sales tools also include a Google Chrome extension that allows sales representatives to view contacts' profile information in an easy-to-access browser pop-up. Compare performance of campaigns and view outbound/inbound activity and response rates. Oracle Eloqua's campaign canvas provides a user-friendly, drag-and-drop graphical interface, allowing you to visually design lead flows through multichannel, multistage, and trigger-based campaigns. Automatically allow all Oracle Eloqua users to access the Lionbridge App and add them to the default team. Filter contacts based on profile, account, and activity data within the Oracle Eloqua database. Automate lead scoring that updates in real-time across multiple campaigns and business lines. 68b60d02bd07bfd0ed25860e5b6856179188fe846bb3ce69542c53ed131b39cd, 2b5c4bf526ad746f9c34e4300c50fc7a912a03af270da745bf7568c628eb78f5, understand our audience, and to tailor promotions you see, Diversity, Equity, and Inclusion Resources, Infrastructure management for Drupal.org provided by, Issue #3340462 by elber, himanshu_jhaloya, PapaGrande: Drupal calls should be avoided in classes, use dependency injection instead, Issue #3346028 by elber, PapaGrande: Removed unused cacheBackend from EloquaApiClient. Our app-based approach to lead routing supports fast and flexible integration with your CRM system to: The Oracle Marketing AppCloud is the leading marketing cloud applications marketplace, enabling our customers to extend and enrich Oracle Eloqua through an open framework that exposes key services through APIs. Leverage brand-compliant reusable blocks of content for campaign assets. With Oracle Eloqua Marketing Automation, you have easy-to-use, flexible, and powerful reporting available at your fingertips to accurately track and measure the business impact of your marketing activities. Use lead engagement to automate the management of Salesforce-based tasks and campaigns. Get a holistic view of your Eloqua instance to monitor overall system health all in one place. We compiled the results into a new report, Marketing trends 2022: Marketers tell all about successes, struggles, and solutions. The report reveals interesting insights into the biggest challenges and opportunities of the year. For a list of the minimal recommended permissions, refer to the Eloqua documentation, available at: https://community.oracle.com/docs/DOC-895414. View metrics such as email opens, clickthroughs, form submissions, and more. See why Oracle Eloqua is the flexible marketing automation solution you need to get control of your data to improve lead scoring and convert leads. We could not find a match for your search. Within Insight, there's an out-of-the-box report called "Email Frequency" and "Email Frequency by Month." Using these reports, you can see how many contacts have received one email in the last month, two in the last month, etc. Improve conversion rates by eliminating the need to ask for more information. Configuring Default Language Mapping Settings for the Rollout Feature, Enabling Content Collection from Blueprint Pages, Configuring the TMX to Include the Original Translation, Configuring Catching Pages from Publish Events to the Translation Queue, Configuring which Properties of i18n Dictionary Items to Collect for Translation, Configuring Advanced Settings in the User Interface, Creating a Page Property to Store Custom Translation-Status Values, Configuring which Fields Are Available for the Field Report, Configuring which Workflows Are Available to Run, Configuring who Can Use the Globalization Tool, Preventing Specific URL and Content-Link Conversions, Logging JCR Properties During Translation, Configuring which Metadata Fields Are Available for Translation and Copying, Configuring which Page Metadata is Available for Copying and Translation, Configuring which Digital Asset Metadata is Available for Updating, Configuring Translation Settings for Catching Pages to the Translation Queue, Configuring Paths for Catching Rollout Pages to the Translation Queue, Integrating the Connector with Adobe Experience Manager Workflows, Customizing the Standard Translation Workflow, Viewing the Restore Original Sync Workflow, Implementing an Event Listener to Catch Translation Events, Installing the Connector in a Clustered Environment, Automatically Updating Your Connector Configuration, Troubleshooting Installation and Configuration Issues, Exporting an SSL Certificate in Google Chrome, Downloading an SSL Certificate in Mozilla Firefox, Importing an SSL Certificate into Your Chrome Certificate Store, Importing an SSL Certificate into Your Firefox Certificate Store, Communication Errors When Sending Content for Translation, Importing an SSL Certificate into Your Java Trusted Keystore with Java (JDK), Importing an SSL Certificate into Your Java Trusted Keystore with JRE, Error Displayed about LSPs when Submitting a Job, The Connector Does Not Send Out Submitted Jobs or Return Translated Content, The Connector Does Not Send Out Submitted Jobs, The Translation Provider Does Not Receive Content in New or Custom Languages, The Connector Does Not Process Returned Translations after Language Mapping Changes, Job Submitted for Translation Is Missing Some Strings, Cannot Select New Translation Provider When Sending Out Content for Translation, New Target Language Is Not Available When Sending Out Content for Translation, Freeway Analysis Codes not Displayed when Sending Out Content for Translation, How the Connector Helps You Manage Your Translation Lifecycle, Multiple Ways to Send Content for Translation, Using the Adobe Experience Manager Translation Integration Framework with the Connector, Sending Content for Translation Using the Bulk Translation Wizard, Specifying Initial Settings in the Bulk Translation Wizard, Specifying Job Options and Submitting Your Job, Sending Pages for Translation Using the Globalization Tool, Importing Target Languages in the Globalization Tool, Sending Files to the Translation Queue When You Roll Out Files, Adobe Experience Manager's MSM and the Rollout Process, How the Connector Fits into MSM and Rollouts, Sending Pages for Translation from the Touch-Optimized UI (Adobe Experience Manager version 6.3 and higher only), Submitting Content for Translation from the Translation Queue, Preparing to Send Content for Translation from Adobe Experience Manager Translation Integration, Sending Content for Translation from Adobe Experience Manager Translation Integration, Sending Pages for Translation from Adobe Experience Manager Sidekick, Sending Content to the Translation Queue Using Workflow, Sending Content to the Translation Queue Using Workflow from the Inbox, Monitoring Translation Status and Viewing Translations, Monitoring Pages in a Translation Job and Viewing Translated Content, Monitoring Translation Jobs Created in Adobe Experience Manager Translation Integration, Viewing Translated Content from Jobs Created in Adobe Experience Manager Translation Integration, Updating a Remote Translation Memory (TM), Updating a Translation Memory for a Single Page from the Adobe Experience Manager Sidekick, Updating a Translation Memory for a Single Page from the Touch-Optimized UI (Adobe Experience Manager version 6.3 and higher only), Updating a Translation Memory for Multiple Pages, Performing Actions on Multiple Pages and Digital Assets, Updating Page Properties for Multiple Pages, Updating Metadata of Multiple Digital Assets, Sending Metadata in Multiple Pages for Translation, Performing Rollout Tasks on Multiple Pages, Resuming or Suspending Livecopy Relationships on Multiple Pages, Adobe Experience Manager Translation Integration Framework, Lionbridge Connector for AEM TIF Installation Guide, To Validate global project Configuration with Content API's Provider, Creating Translation Project with TIF Connector for AEM Cloud, Drupal 8 and Drupal 9 TMGMT Setup and User Guide, Welcome to the Lionbridge Connector for Drupal 8 and Drupal 9 TMGMT, Enabling Multilingual Support for Content Types, Enabling Multilingual Support for Individual Fields, Specifying a Language while Adding an Item, Specifying a Language while Editing an Item, Submitting Content Directly to the Connector, Submitting One Item Directly to the Connector, Submitting Multiple Items Directly to the Connector, Submitting Content to the Connector via the Cart, Submitting Items in the Cart to the Connector, Redelivering Translated Content to Drupal TMGMT, Welcome to the Lionbridge Connector for Episerver, About the Clay Tablet Translation Platform, Activating the Scheduled Job and Setting the Run Interval, Configuring Language Mapping and Asset Packaging, Configuring Logging when the Connector is Installed Locally, Configuring Multiple Users and Translation Workflows, Getting Started with the Connector for Episerver, Creating or Editing a Translation Project, Sending a Project for Translation from the Gadget, Sending a Project for Translation from the Dashboard, Canceling a Translation Project in the Gadget, Canceling a Translation Project in the Dashboard, Importing All Available Translated Content from the Gadget, Importing All Available Translated Content from the Dashboard, Importing Translated Content in One Target Language from the Dashboard, Publishing All Available Translated Assets from the Gadget, Publishing All Available Translated Assets from the Dashboard, Publishing Translated Assets in One Target Language from the Dashboard, Removing Translation Projects from the Connector, Removing Translation Projects from the Connector via the Gadget, Removing Translation Projects from the Connector via the Dashboard, How the Connector Works with Oracle Content and Experience, Creating a Translation Connector in Oracle Content and Experience, How the Connector Works with SAP Commerce, Installing the Lionbridge Connector onto SAP Commerce Cloud, Installing the Lionbridge Connector into Hybris or SAP Commerce, Configuring Business Objects, Localized Attributes, and Sub-Types, Configuring the Number of Recursion Levels for Relation Type Attributes, Configuring Product Classification Attributes for Translation, Configuring the Multi-Select Feature in Hybris, Configuring the Frequency of Sending Jobs to the Lionbridge Content API Platform, Configuring Translation URL Conversion Settings, Appendix API for Automatic Translation Jobs Creation, Sending Products for Translation from SAP Commerce or SAP Commerce Cloud, Sending Products for Translation from the Hybris Backoffice Product Cockpit (Hybris 6.4 and higher), Sending Products for Translation from the Hybris Backoffice Products Page, Sending Products for Translation from the Hybris Product Cockpit (Hybris 6.1 to 6.6), Sending Website Pages for Translation from SAP Commerce or SAP Commerce Cloud, Sending Website Pages for Translation from the Hybris Backoffice, Sending Website Pages for Translation from the Hybris WCMS Cockpit (Hybris 6.1 to 6.6), Sending Items for Translation from the Translation Queue, Viewing Translated Products in SAP Commerce or SAP Commerce Cloud, Viewing Translated Products in the Hybris Backoffice Product Cockpit, Viewing Translated Products in the Hybris Backoffice Products Page, Viewing Translated Products in the Hybris Product Cockpit (Hybris 6.1 to 6.6), Viewing Translated Website Pages in SAP Commerce or SAP Commerce Cloud, Viewing Translated Website Pages in the Hybris Backoffice, Viewing Translated Website Pages in the Hybris WCMS Cockpit (Hybris 6.1 to 6.6), Obtaining Lionbridge Content API Credentials, Installing the Global Components Update Set, Configuring the Content API Connection and Translation Settings, Configuring the Active Content API Connection, Reviewing, Approving, and Rejecting Translated Content, Setting Up a Microsoft SQL Server-Based Translation Database, Setting Up an Oracle-Based Translation Database, Setting Up a Microsoft Azure SQL-Based Translation Database, Preparing the Connector for Scheduled Tasks (Upgrade only from version 4.0.8 or lower), Installing a Language Package for the Connector, Configuring Your License ID and New Translation Providers, Updating the Configuration Settings of Translation Providers, Configuring the Connector with the Azure App Service for Blue/Green Deployment, Importing Content into a Local Translation Memory (TM), Configuring the Connector to Run in a Clustered Environment, Configuring Logging Settings in the Configuration File, Configuring Bulk Translation Settings in the Configuration File, Configuring Bulk Translation Settings in Sitecore, Configuring Email Notifications in the Configuration File, Configuring Email Notifications in Sitecore, Configuring Translation Settings in the Configuration File, Configuring Translation Settings in Sitecore, Sitecore User for Connector Background Processes, Configuring the Behavior of the Send Dependent Items Check Box in the Configuration File, Configuring the Behavior of the Send Dependent Items Check Box in the Sitecore User Interface, Understanding the Send Dependent Items Check Box, Configuring the Upload and Download Scheduled Tasks, Modifying the Polling Interval of the Scheduled Tasks, Configuring the Connector to Send All Items in the Queue for Translation, Configuring the Sitecore Languages in the Sitecore Content Editor, Changing the Base Template of Your Workflow, Filtering Fields in Items that Do Not Need Translation, Adding Purchase Order Numbers and Descriptions, Configuring Connector Roles and Adding Users. Add additional value to the contacts in your database by using the Oracle Application Development Framework to directly tap into internal data marts and siloed applications. The Site Configuration dialog box opens. Get leads into sellers' hands quicker (PDF). Design and create compelling emails, landing pages and forms that engage your customers to interact with your brand and efficiently manage content assets across teams and campaigns. Watch the video (2:29) Explore Oracle Eloqua Marketing Automation Campaign orchestration Provide your regional or global teams with Eloqua training and certifications via Oracle University to ensure your organizations immediate success. With the profiler, both marketing and sales can view the contact details for a potential client, their activities, lead score, and more. Bring marketing and sales closer together through unified buyer and account intelligence. Why Do Translators Encounter Problems with Special Characters? These tips will help you create shareable performance insights. Use SMS messages to send event reminders, important product updates, and invitations to provide feedback. Import users from Oracle Eloqua into CloudBroker. Accurately track and measure business impact with detailed marketing reports and dashboards. Partner technologies include PathFactory, LinkedIn, and 6sense to name a few. Understand buyer interest by tracking customer behavior and preferences across channels. Identify your most engaged accounts using Eloquas account engagement scoring. Dont just calculate customer fatigue levels. This handy checklist outlines what you should do first to fast-track your success and start driving value with marketing automation. Build custom account analytics to better understand performance of your account based marketing campaigns. Explore the Oracle Help Center for documentation, videos, and tutorials that will help you learn more about Oracle Eloqua Marketing Automation.